This campaign was made for the Future Lions 2024 competition and the ask was to come up with an innovative feature for Spotify that "brings listeners closer to the creators and communities they love". We came up with the idea of B-Side.
Spotify - B-Side
Copywriter/Video Editor: Derin Kavalcioglu, Art Directors: Mackenna Maguire, Tak Morshuis, Mariia Demina Strategists: Kareena Pinto, Aryaman Srimal
