The agency Salt XC tasked our team with creating an ad campaign for one of their clients Xbox Canada. The ask was to help their PC Game Pass service reach their desired target, PC gamers. We had exactly one week to complete this and after an intense week, we placed first winning the gold award. The Shuffle Play feature we presented was later utilized by the platform.
PC Game Pass - Shuffle Your Play
Copywriter: Derin Kavalcioglu Art Directors: Sebastian Guglietti, Marcus Macapinlac, Gabriel Cibotaro, Youssef Said Strategists: Derin Kavalcioglu, Marcus Macapinlac